What does Google actually show people who search for your business?

Being straight with you about what this does and doesn't do.
This checks how clearly your website describes your business to Google and to AI assistants — the headline people see, the summary underneath, and whether your address and hours are readable by machines. It does not promise to move you up the rankings. Google decides local ranking mainly on relevance, distance from the searcher, and how well-known a business is — driven by your Google Business Profile, your reviews and links, not by your website's code. Anyone who tells you a code change will put you at the top is selling you something.